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主题:【原创】口红指数与经济衰退 -- 正派流氓

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家园 有三类商品在不景气时卖得好?

Three sorts of products sell robustly during tough times, said Lou Crandall, the chief economist at Wrightson ICAP, an independent research firm.

The first is what economists call traditional inferior goods, what people have to buy when they can no longer afford their favorites. If you’re a salmon lover eating tuna casserole, you’re chewing on inferior goods.

Lipsticks aren’t inferior goods, economists say, but they could be small indulgences, an inexpensive treat meant to substitute for a bigger-ticket item. Or lipsticks could also be morale boosters, like Charlie Chaplin films were during the Depression. A warm shade that perfectly matches your skin tone might make you forget how far your 401(k) has tanked.

照这么说,这三类商品是:劣等品、迁就品(indulgence是这个意思吗?)和士气鼓舞品。看不太明白,劣等品和迁就品有什么区别?谁能解释清楚?

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